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Sunday, 16 August 2015

chapter 1 : BUSINESS DRIVEN TECHNOLOGY

INFORMATION TECHNOLOGY'S ROLE IN BUSINESS


Information technology is everywhere in business



INFORMATION TECHNOLOGY'S IMPACT ON BUSINESS OPERATIONS

Business technology has revolutionized the way companies conduct business. Small businesses can implement business technology and level the playing field with larger organizations. Small businesses use computers, servers, websites and personal digital products to develop competitive advantages in the economic marketplace. Small business owners should consider implementing technology in their planning process. This allows owners to create operations using the best technology available.

INFORMATION TECHNOLOGY BASICS


  • Information technology : a field concerned with the use of technology in managing and processing                                                 information.
  • Information technology is an important enabler of business success and innovation.
  • Management information systems : a general name for the business function and academic discipline covering the application of people, technology, and produces to solve business problems.
  • MIS is business function, similar to accounting, finance  and human resources
  • It is important to understand data,information and business intelligence, IT resources and IT cultures.
            DATA - Raw facts that describe the characteristics of an event.
            INFORMATION - Data converted into a meaningful and useful context.
            BUSINESS INTELLIGENCE - Applications and technologies that are used to support decision-making                                                             efforts.
    1.    For example, if you were building a system yo track students:
            - Data might include height, name and address.
            - Information might include student to professor ratio, percentage of marketing majors who are female,                 number of students who pass the courses.



      2.  IT Resources
         - People use
         - Information technology to work with
         - Information
     
       3.  IT Cultures
          Organizational information cultures include:
            - Information-functional culture : Employees use information as a means of exercising influence or power               over others. For example, a manager in sales refuses to share information with marketing. This causes               marketing to need the sales manager's input each time a new sales strategy is developed.
           
            - Information-sharing culture : Employees across departments trust each other to use information                         (especially about problems and failures) to improve performance.

            - Information-inquiring culture : Employees across departments search for information to better                             understand the failure and align themselves with current trend and new directions.

            - Information-discovering culture : Employees across departments are open to new insights about crisis               and radical changes and seek ways to create competitive advantages

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